NCAL’s 2011 "Forever Proud" NALW Guide Wins National Recognition

The National Center for Assisted Living (NCAL) 2011 National Assisted Living Week: Forever Proud planning guide/product catalog was a winner in the 21st annual National Mature Media Awards Program. The program, presented by the Mature Market Resource Center, a national clearinghouse for the senior market, recognizes the nation’s finest marketing, communications, educational materials, and programs designed and produced for older adults.

The 2011 National Assisted Living Week: Forever Proud planning guide/product catalog received a Bronze Award in the marketing and communications booklet category in the national organizations division.  Nearly 1,000 entries were judged by a distinguished panel of mature market experts from across the United States for overall excellence of design, content, creativity and relevance to the senior market.